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Free Online Courses from the Stefan Doering
Stefan Doering
Senior entrepreneur, business coach
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Business
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Teaching on Alison since Aug 2021
Stefan Doering is a senior innovator, entrepreneur, business coach trainer and sustainability expert. He has coached more than 4 000 entrepreneurs worldwide, and taught (environmental) entrepreneurship at Columbia and Stony Brook Universities, as well as for NYC, among others. He has been innovating in environmental business and sustainability since 1987. Having a BBA (Bachelor of Business Administration) and MBA in Information Systems, many of these businesses have integrated technology.

He has started, run and funded seven companies since the 1990s and as a serial entrepreneur. Stefan has been deeply involved with sustainability in business (people, planet, profits) since the late 1980s. He is also the founder and CEO of Shift Group.

Stefan is ...
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Start Your Business NOW— and Integrate Sustainability
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Free Online Courses by Stefan Doering
Start Your Business NOW— and Integrate Sustainability
5-6 hrs 2,029 learners
By Stefan Doering
You Will Learn How To

Having completed this course, you should be able to:

  • Discuss the entrepreneurial success factors and the mindset of an entrepreneur
  • Distinguish between expenditures and expenses of a business
  • Explain the concept of sustainability and its integration into a business model
  • Recognise how to attract customers using the concept of branding
  • Identify and explain business legal structures
  • Describe the types of pricing strategies
  • Differentiate between sales and marketing
  • Recall how to create a great business team
  • Explain how to raise capital for a start-up business
  • Discuss how to identify and manage stakeholders
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CERTIFICATE
Intermediate Level
Marketing
Start Your Business NOW— and Integrate Sustainability
5-6 hrs
2029 enrolled
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